New Delhi [India]: The Agricultural and Processed Food Products Export Development Authority (APEDA), under the Ministry of Commerce and Industry, has facilitated the first commercial export of Geographical Indication (GI)-tagged Rewa Sundarja Mangoes from Madhya Pradesh to the United Arab Emirates (UAE).
This marks a significant milestone in promoting India's unique agricultural products in global markets.
Over the past several months, APEDA has worked closely with the Department of Horticulture, Government of Madhya Pradesh, exporters, Farmer Producer Organisations (FPOs), pack house operators and international buyers to establish export linkages for this premium mango variety.
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These coordinated efforts led to the identification of a buyer in the UAE, paving the way for the international marketing of the renowned Rewa Sundarja Mango.
The first commercial export consignment, comprising one metric tonne of GI-tagged Rewa Sundarja Mangoes, was exported to the United Arab Emirates on 26 June 2026 by M/s Salt Range Foods Pvt. Ltd.
This landmark shipment marks the beginning of the international journey of the Rewa Sundarja Mango and is expected to pave the way for regular exports in the coming seasons.
The export consignment comprised premium-quality GI-tagged Rewa Sundarja Mangoes sourced from M/s Seondha Farmer Producer Company Limited and progressive farmer Sonu Gupta of Govindgarh, Rewa district, Madhya Pradesh.
The mangoes were harvested in accordance with prescribed quality standards and underwent grading, sorting and export-quality packaging at the APEDA-facilitated pack house of Trisagar Farmer Producer Company, Bhadohi, Uttar Pradesh.
Following completion of export packaging and phytosanitary requirements, the consignment was transported to Varanasi Airport for onward air shipment to the United Arab Emirates.
The commercial export is expected to provide significant economic benefits to mango growers in the Rewa region.
While the prevailing market price of Rewa Sundarja Mangoes in the local market is approximately ₹100 to ₹110 per kilogram, the exporter procured the produce at ₹150 per kilogram.
This premium of ₹40 to ₹50 per kilogram directly benefits farmers, demonstrating the economic advantages of integrating growers into export-oriented value chains.
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The initiative is also expected to encourage more farmers to adopt quality production and post-harvest practices while expanding their access to international markets.
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